Reputation is vital for hotels. Guests consider three major factors when selecting a hotel - location, reputation, and amenities. Reputation is one of the easiest of those factors to control to help draw more guests to your property. BlueJay Reviews specializes in reputation management for hotels and we are proud to help many in the hospitality industry improve their online reputation. Check out WHY it's so important for hotels to focus on reputation below: People Trust Peer Experience When a searcher is trying to find a place to stay, they rely heavily on a review from a peer. Online reviews have made it easy to get details about a hotel. The majority of consumers trust an online review just as much as they would trust a personal referral from a friend. If you aren't monitoring your online reviews, you may not know what's being said about your business for all potential guests to read. Guests Want to See if there Were Any Apparent Issues Since potential guests t...