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Showing posts with the label Auto Dealership Tips

The Difference Between Positive and Negative Reviews In the Auto Industry

Online reviews are imperative to the success of your automotive business, but sometimes it can feel overwhelming when you get stuck between good and bad reviews. This may come as a surprise, but both positive and negative reviews have a place on your online presence. In the auto industry, it can be extremely competitive, so having realistic reviews is going to be crucial. Here are a few things to know about both positive and negative reviews, and how you can use them to your advantage. Positive Reviews In the Auto Industry These are the fun ones. It’s always a celebration or a business high when you receive positive reviews. They make you feel like you’ve met goals, accomplished your mission, and have another satisfied customer. When you get positive reviews, it’s important to respond to them, thank them for their review - and then comes the fun part! One of the best things about positive reviews is that you get to use these affirmations across all of your marketing efforts. ...

EASY Customer Engagement Touch Points for Auto Dealers to Improve Online Reputation

Online reviews can make or break an auto dealer. There are a limited number of factors consumers use when choosing a place to buy a vehicle and online reputation is one of them. If you aren't taking control of your online reputation, you may be missing out on a number of potential buyers and closed sales. BlueJay Reviews offers an easy and effective way to monitor the online reputation of your auto dealership . Learn how we can help make monitoring your online reputation a breeze AND some tips for customer engagement strategies along the way. Customer Engagement Points: Include Reviews as Part of Sale Process As your sales team is working through the sales process with your customer, have them mention leaving a review. This may help reinforce the idea that reviews DO help auto dealership. For the most part, consumers like to be asked about their experience and sometimes simply asking them can make all the difference in conversion rate of reviews. Keep Tabs on What Custo...