Law firms draw in new clients by word of mouth and online reputation. Monitoring your online reviews is an effective way to strengthen your firm and gain some insight as to the experience your clients have with your firm. Knowledge is power and having the knowledge of your experience in the eyes of clients can help you make changes for the better. Learn how you can use your law firm's online reviews to become stronger! Draw in New Clients Potential clients look at online reviews when finding a law firm to use for their legal needs. The more positive reviews your law firm has, the better your firm appears in the eyes of Google. That means you have a better chance of showing up in an online search since Google heavily weighs online reviews as a ranking factor. Mitigate Negative Feedback When a negative review comes in about your law firm, it's important to take action and reply. This gives you a chance to diffuse the situation. Even if you don't change the outcome of the n...