Guide to Word of Mouth Marketing for Insurance Agencies

Word of mouth marketing is one of the most powerful marketing techniques. It's when a customer promotes your insurance agency through every day social interactions. Testimonials and online reviews are the perfect examples of word of mouth marketing. BlueJay Reviews makes it easy to take your insurance agency to the next level with our reputation monitoring platform AND automated review prompts.

Marketing Stats on Word of Mouth:

92% of people value recommendations from family and friends above all forms of traditional advertising.
72% of people get news from friends and family.
74% of customers specifically identify word-of-mouth as a key factor in making purchase decisions.

Influence Word of Mouth Marketing by Gaining More Reviews!

Online reviews are a popular and effective way to spread the word about the great experiences your customers are having with your agency. Our online reputation management platform makes it easy by helping gather more reviews for your business, monitoring your online reviews, and allowing you to automatically respond to reviews about your agency. The possibilities are endless when you leverage BlueJay Reviews to grow your word of mouth marketing strategy!

Here's How it Works:

BlueJay Reviews automates your review management making it simple to respond to reviews quickly, promote great reviews automatically, and turn your existing customers into a referral engine.

Send personalized texts or emails to every customer automatically.
Automatically send customers to review sites such as Google, Facebook, Yelp, Trip Advisor, Open Table, Etc.
Monitor and respond to new reviews from all review-sites in one easy to use dashboard.
Increase your overall customer ratings.
Receive text and email alerts whenever your company receives a new review on any site.
Promote your best reviews by having them automatically posted across your social media pages and website ultimately increasing your SEO rankings.

What steps are you taking to grow the online reputation of your insurance agency? A partnership with BlueJay Reviews can make a significant impact on your word of mouth marketing! Visit our website to request a free demo of our platform today so you can see exactly how it could easily integrate into your reputation management and marketing strategy!

www.BlueJayReviews.com
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Take Control of Your Insurance Agency's Online Reputation

Online reviews have a big impact on many businesses. Insurance agencies are no different. Agencies strive to attract new customers to continue to grow their customer base. Monitoring your online reputation can help you gain new customers for a cycle of continued growth. If you're ready to take control of your online reputation for your insurance agency , check out some of the perks in our latest blog! Send Automated Review Prompts BlueJay Reviews easily integrates into your existing POS or ISV system and sends out automated review prompts to new customers as they are entered into your tracking system. The customer has a text or email on their phone (which they're likely on at the time) ready to share their feedback. This is ideal timing because the experience is fresh and they are more likely to share accurate and relevant feedback. Get Instant Feedback The screen that prompts a review has the customer select to share their positive feedback or share negative feedback directly

Digital Marketing Tips for Insurance Agencies

Consumers tend to stay with the insurance company they are with unless they have a negative experience or are drawn to a new agency due to price or personal relationship. Marketing can be a unique challenge because both current customers and potential customers should be reached to keep your existing customers and attract new customers for sustainable agency growth. Target Ideal Customers on Social Media Utilize your social media efforts to reach more potential customers and remind current customers why they should continue working with you. You can target specific regions, demographics, and interests on social media with your message. This means you can cater a specific insurance product to reach the ideal audience for that specific product line. Complete Google My Business Listing A Google My Business listing is a must for all businesses, especially those with a physical location. Completing this listing is important for local online search, as well. Ensure you have the best chance

Apartment Complex Case Study: Longview Meadow

Don't miss a recent case study in which our reputation monitoring platform has helped one of our apartment complex clients. Are you ready to take control of your apartment's online reputation ? BlueJay Reviews is here to make it easy and convenient! Check out this awesome case study from Longview Meadow Apartments! Longview Meadow apartment complex in Concord, NC has seen a significant overall star rating increase on Google within a brief period of consistently sending out automatic review requests to their tenants. Longview has realized a jump in their star rating of 0.5 star within only 6 months, going from a 2.3 star rating in January of 2020 to a 2.8 star rating in July of 2020. At this trajectory, with continued review request automation, Longview Meadow is projected to obtain an average star rating over 4 stars within 18 months or less. Since starting their business Longview Meadow had only managed to obtain 21 Google reviews over the lifetime of their Google listing.

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