Skip to main content

Guide to Word of Mouth Marketing for Insurance Agencies

Word of mouth marketing is one of the most powerful marketing techniques. It's when a customer promotes your insurance agency through every day social interactions. Testimonials and online reviews are the perfect examples of word of mouth marketing. BlueJay Reviews makes it easy to take your insurance agency to the next level with our reputation monitoring platform AND automated review prompts. 

Marketing Stats on Word of Mouth:

  • 92% of people value recommendations from family and friends above all forms of traditional advertising. 
  • 72% of people get news from friends and family. 
  • 74% of customers specifically identify word-of-mouth as a key factor in making purchase decisions. 


Influence Word of Mouth Marketing by Gaining More Reviews!

Online reviews are a popular and effective way to spread the word about the great experiences your customers are having with your agency. Our online reputation management platform makes it easy by helping gather more reviews for your business, monitoring your online reviews, and allowing you to automatically respond to reviews about your agency. The possibilities are endless when you leverage BlueJay Reviews to grow your word of mouth marketing strategy!

Here's How it Works: 

BlueJay Reviews automates your review management making it simple to respond to reviews quickly, promote great reviews automatically, and turn your existing customers into a referral engine.

  • Send personalized texts or emails to every customer automatically.
  • Automatically send customers to review sites such as Google, Facebook, Yelp, Trip Advisor, Open Table, Etc.
  • Monitor and respond to new reviews from all review-sites in one easy to use dashboard.
  • Increase your overall customer ratings.
  • Receive text and email alerts whenever your company receives a new review on any site.
  • Promote your best reviews by having them automatically posted across your social media pages and website ultimately increasing your SEO rankings.

What steps are you taking to grow the online reputation of your insurance agency? A partnership with BlueJay Reviews can make a significant impact on your word of mouth marketing! Visit our website to request a free demo of our platform today so you can see exactly how it could easily integrate into your reputation management and marketing strategy!


Like us on Facebook
Follow us on Twitter
Follow us on LinkedIn

Comments

Popular posts from this blog

Digital Marketing Tips for Insurance Agencies

Consumers tend to stay with the insurance company they are with unless they have a negative experience or are drawn to a new agency due to price or personal relationship. Marketing can be a unique challenge because both current customers and potential customers should be reached to keep your existing customers and attract new customers for sustainable agency growth.  Target Ideal Customers on Social Media Utilize your social media efforts to reach more potential customers and remind current customers why they should continue working with you. You can target specific regions, demographics, and interests on social media with your message. This means you can cater a specific insurance product to reach the ideal audience for that specific product line.  Complete Google My Business Listing A Google My Business listing is a must for all businesses, especially those with a physical location. Completing this listing is important for local online search, as well. Ensure you have the be...

Strategies to Improve Online Reputation for Lawyers

It's important that your law office is easy to find when someone does a quick google search for lawyers in their area. If your office isn't showing up, you may be missing out on a ton of potential clients. A lawyer isn't something that someone typically chooses without doing any research. Asking friends and family for recommendations and looking over online reviews are top ways potential clients gather information about local lawyers. Check out our online reputation management platform 's tips to help lawyers improve their overall online reputation. Improve Overall Star Rating Your star rating has an impact on inquiry conversions and online search results. The higher your star rating, the better. The more positive reviews you get for your law firm, the more likely it is that your star rating will improve!  Gain Fresh Reviews The more reviews you have surrounding your law office the better. Present new, fresh reviews for potential clients to look over. The more recent a ...

Perks of BlueJay Reviews for Small Businesses

Our online review platform is ideal for businesses of all sizes but small businesses specifically have some fantastic perks of using BlueJay Reviews . Every business should focus on online reputation since it has a big impact on local search and drawing new customers into your business. Small businesses face a unique set of challenges and our online reputation management platform can aid in some of those challenges.  Save on Payroll Online reputation is vital for the growth of a business of any size. Managing online reviews can take up quite a bit of time for your staff. You may be at the point where you are considering hiring an additional team member to handle online reviews on behalf of your business. Hiring a new person can get expensive -- from payroll to benefits to training, a lot of time and money is going to be invested before your employee is even ready to start managing your online reputation.  Easily Draw New Customers In Consumers consult online reviews many time...