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A Breakdown of the Best Ways to Ask for Reviews

Reviews are often one of the first factors a potential customer looks at when researching a product or service. Studies show that 92% of customers consult reviews before making a purchase decision. It's evident that reviews are important for the success of a business. Now's the tricky part...asking for them. This may seem a bit awkward at first, but it's really not as intimidating as it may seem. For the most part, a person who has had a great experience with your business is happy to leave feedback about their experience...they just usually don't get asked to do so.


The first step in getting more reviews posted online for your business is to ask for them. Check out some tips on how you can ask your customers for reviews:

Have your front line employees remind customers to leave a review.

The people your customer interacts with is already building that relationship so it seems natural for the front line employees to ask customers to leave a review. Especially if the customer makes a point to say how great their experience was, this is a natural opportunity for your employees to mention leaving the feedback online.

Send a review prompt via text or email.

Another even more effective strategy is to send a text or email with a review prompt. This prompt is in the hands of your customers. They are likely on their phones anyway, so leaving a review for your business that they've just had an experience with is likely a simple task that they'll take the time to complete.


Review Prompt Best Practices:

Timing is everything.
The right timing for a review prompt can differ, depending on the business industry. It's important to time your review prompt as closely to the time of interaction with your company as possible. Within a few hours after purchase (or immediately after purchase in some cases) can be the sweet spot for many businesses. Customers are more likely to leave feedback the closer to the time of purchase the review prompt comes through. For the hospitality industry, it can be helpful to send the review prompt sometime during your guests' stay. If something isn't going well, you may have time to react and make your guest experience better, while they are still staying at your facility.

Ask all customers.
It may be tempting to only ask guests whom you know have had a great experience to leave a review. This narrows down your potential review number significantly. Asking all of your customers also gives accurate feedback and shows you, the business owner or manager, where areas of improvement are needed. This can be a great learning experience that you'd never get if you only asked happy customers about their experience.

Send a link for easy review access.
The best way to convert a review prompt into someone leaving a review is to make it easy. If someone has to navigate away from the review prompt to find a review platform, and then find the business on said platform, you've likely lost them. Give them a direct link for feedback right there with the review prompt to make it as easy and quick for the end-user to leave their review.

Our reputation management service knows how important reviews are for every business. We strive to find easy and effective ways for business owners to prompt new reviews with each transaction. That's what BlueJay Reviews is all about! Our platform offers an automated review prompt system, as well as reputation management features that allow business owners or managers to easily monitor and review online reputation. In order to get more reviews, it's still important to ask for them from your happy customers.

www.BlueJayReviews.com
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