3 Reasons Your Auto Dealership Can't Afford to Ignore Online Reputation Any Longer

We all know online reviews are important but they can be make or break for the automotive industry. Potential buyers take to online platforms to research vehicles and to find dealerships where they can purchase vehicles. If your dealership's online reputation isn't impressive, a potential buyer will likely choose another dealership. Vehicle selection and review ratings are both highly weighted factors consumers look into when making a buying decision. Ensure your star-rating doesn't scare off potential buyers. BlueJay Reviews can help! Our online reputation management system is here to help you take control of your online reputation. Learn why you shouldn't ignore your dealership's online reputation, in our latest blog.

1) Customers Look at Customer Reviews

People take word of mouth marketing very seriously. Online reviews are essentially word of mouth and buyers rely heavily upon this type of information when making a buying decision. Consumers expect to be treated well when buying a product or service. Often times, a potential buyer can see how they will be treated by a car dealership by researching the online reputation of a certain dealership in which they are interested in buying a vehicle.

2) Search Engines Care About Online Reputation

Search engines are all about the experience of the end user. Since the public has let it be known that reviews are very important, when researching a car dealership (and any other business, for that matter), search engines listen. Star ratings of dealerships are a part of the algorithm used to decide which order a search result will be displayed. That alone should be reason enough to put a high importance on your online reputation!

3) The More Content About Your Business, The Better

The more content about your business online, the better. Fresh content and posts surrounding your business can help increase the reach your dealership has. It's all about staying top of mind and regular content can help you stand out among other dealerships and other online advertising.

How BlueJay Reviews Can Help:

BlueJay Reviews automates your review management making it simple to respond to reviews quickly, promote great reviews automatically, and turn your existing customers into a referral engine.

Send personalized texts or emails to every customer automatically.
Automatically send customers to review sites such as Google, Facebook, Yelp, Trip Advisor, Open Table, Etc.
Monitor and respond to new reviews from all review-sites in one easy to use dashboard.
Increase your overall customer ratings.
Receive text and email alerts whenever your company receives a new review on any site.
Promote your best reviews by having them automatically posted across your social media pages and website ultimately increasing your SEO rankings.

Start monitoring your auto dealership online reputation today! Our online reputation management service offers all the tools needed to aquire new, monitor existing, and respond to current reviews. Our dashboard is easy to use and convenient. To see the dashboard in action, visit our website to request a free demonstration of BlueJay Reviews!

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Take Control of Your Insurance Agency's Online Reputation

Online reviews have a big impact on many businesses. Insurance agencies are no different. Agencies strive to attract new customers to continue to grow their customer base. Monitoring your online reputation can help you gain new customers for a cycle of continued growth. If you're ready to take control of your online reputation for your insurance agency , check out some of the perks in our latest blog! Send Automated Review Prompts BlueJay Reviews easily integrates into your existing POS or ISV system and sends out automated review prompts to new customers as they are entered into your tracking system. The customer has a text or email on their phone (which they're likely on at the time) ready to share their feedback. This is ideal timing because the experience is fresh and they are more likely to share accurate and relevant feedback. Get Instant Feedback The screen that prompts a review has the customer select to share their positive feedback or share negative feedback directly

Digital Marketing Tips for Insurance Agencies

Consumers tend to stay with the insurance company they are with unless they have a negative experience or are drawn to a new agency due to price or personal relationship. Marketing can be a unique challenge because both current customers and potential customers should be reached to keep your existing customers and attract new customers for sustainable agency growth. Target Ideal Customers on Social Media Utilize your social media efforts to reach more potential customers and remind current customers why they should continue working with you. You can target specific regions, demographics, and interests on social media with your message. This means you can cater a specific insurance product to reach the ideal audience for that specific product line. Complete Google My Business Listing A Google My Business listing is a must for all businesses, especially those with a physical location. Completing this listing is important for local online search, as well. Ensure you have the best chance

Apartment Complex Case Study: Longview Meadow

Don't miss a recent case study in which our reputation monitoring platform has helped one of our apartment complex clients. Are you ready to take control of your apartment's online reputation ? BlueJay Reviews is here to make it easy and convenient! Check out this awesome case study from Longview Meadow Apartments! Longview Meadow apartment complex in Concord, NC has seen a significant overall star rating increase on Google within a brief period of consistently sending out automatic review requests to their tenants. Longview has realized a jump in their star rating of 0.5 star within only 6 months, going from a 2.3 star rating in January of 2020 to a 2.8 star rating in July of 2020. At this trajectory, with continued review request automation, Longview Meadow is projected to obtain an average star rating over 4 stars within 18 months or less. Since starting their business Longview Meadow had only managed to obtain 21 Google reviews over the lifetime of their Google listing.

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